If you’re looking for a flexible and scalable platform to manage your leads, customers, and marketing—HubSpot has likely come up in your search. With free tools for beginners and enterprise-level power for teams, it’s positioned as the go-to CRM and inbound marketing platform.
In this review, I’ll share my real experience with HubSpot, what I liked and didn’t, who should use it, and how it compares with other platforms in 2025.
What HubSpot Does Really Well
Here’s what stood out the most while using HubSpot:
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Powerful free CRM with contact management, pipelines, and basic automation
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Built-in marketing tools: email, forms, popups, ads, SEO tools, landing pages
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Sales features: deal tracking, quotes, scheduling meetings, follow-ups
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Customer service tools: help desk, ticketing, chatbot, knowledge base
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Excellent integration ecosystem and clean UI
[[Best CRM Tools for Startups]]
[[GoHighLevel vs HubSpot]]
Why I Started Using HubSpot
My business needed something more scalable than spreadsheets—but I wasn’t ready to pay for an enterprise CRM. I chose HubSpot because:
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The free CRM was enough to get started with my sales process
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I wanted marketing and sales tools under one roof
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I knew I could grow into the paid plans later
[[Top Free Marketing Tools]]
[[Beginner-Friendly CRM Platforms]]
Who HubSpot Is Best For
Based on my experience, HubSpot is ideal for:
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[[Startups and small businesses]] needing a free or low-cost CRM
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Marketing teams running lead gen campaigns and automated follow-ups
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Agencies that need clear pipelines and reporting
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Enterprises scaling with dedicated teams (Sales, Marketing, Service)
If you’re focused on selling info-products, courses, or eCommerce, a tool like [[Kartra]] or [[ClickFunnels]] might suit you better.
Downsides to Consider
Though robust, HubSpot isn’t perfect:
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The paid plans get expensive quickly as you scale features or contacts
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Email and automation features on the free plan are limited
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Some features are locked behind multiple “Hubs,” requiring upgrades across plans
That said, few tools offer such a complete ecosystem with this level of polish.
HubSpot Pricing 2025
Here’s how HubSpot pricing is structured in April 2025:
Free Plan
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CRM, deal tracking, contact management, email marketing (2,000 emails/month), forms, chat
Starter Plan – from $20/month per hub
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Includes marketing, sales, or service features with more automation
Professional Plan – from $800/month
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Advanced automation, custom reporting, blog, smart content, campaign tools
Enterprise Plan – from $3,600/month
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Custom objects, AI tools, advanced permissions, analytics, hierarchical teams
Note: Pricing is modular by “Hub” (CRM, Marketing, Sales, Service, CMS). You can bundle or subscribe separately.
[[HubSpot vs GoHighLevel]]
[[HubSpot vs ActiveCampaign]]
Try HubSpot for Free and See If It Fits
👉 Click here to create your free HubSpot account
Get access to CRM, email, forms, pipelines, and more—100% free to start.
We use Marketing Pro and Sales Starter—super smooth and integrates with everything.